Printing United Expo 2025 Recap
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Ultraflex Marketing
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Printing United Expo 2025
If you visited Printing United Expo, you probably heard about the bright colors, glowing graphics, and retro energy coming from our booth. We set out to create an experience that showed the power of wide-format materials in a totally unexpected way. The result was a fully built 80s-inspired arcade environment that highlighted the performance, sustainability, and versatility of our product lineup.
Whether you missed us on the show floor or want to revisit what you saw, here is a full recap of how Ultraflex brought the arcade to life.
Fabric Graphics Took Center Stage
The foundation of our entire booth environment was created with VorTex™ Soft Signage fabrics. These materials appeared across every fabric element, from towering backdrop displays to soft-signage interpretations of classic arcade games.
Visitors were able to see how VorTex™ Soft Signage and recycled-content fabrics can still deliver rich color, smooth tensioning, and professional-grade imaging within real-world environments like events, retail spaces, and experiential installations.
FabriTac Enhanced Every Surface
All booth counters and wall bases were covered using FabriTac®, our repositionable adhesive-backed fabric material known for clean removability and effortless application. It is the ideal solution for the fast-paced installation required on the trade show floor and proved once again why it is a go-to graphic for experiential environments.
Floors That Completed the Arcade Atmosphere
Floorscapes® delivered a classic black-and-white checkered arcade floor with excellent durability and sharp, consistent imagery.
UltraCarpet® Pantone brought the neon glow. Under UV lighting, the printed carpet illuminated with vibrant arcade-inspired patterns that stopped visitors in their tracks.
Both products demonstrated how floor graphics and custom printed carpet can be powerful storytelling elements within branded spaces.
DecorFlex Brought Retro Seating to Life
The seating areas were outfitted with custom printed DecorFlex®, which gave our arcade-style barstools both comfort and durability. Attendees loved seeing this material in a furniture application because it showed how flexible and creative the substrate can be when designers want to push beyond traditional graphic uses.
Evolve® PE Pro Powered Retro Arcade Posters
No arcade is complete without iconic poster art. Evolve® PE Pro was used to produce a series of retro-style posters inspired by classic games and movies. Visitors could see firsthand how the coated PE film delivered outstanding print life, color performance, and compatibility across multiple ink technologies. It also reinforced why Evolve PE Pro is the next evolution of sustainable PE signage.
UltraVision® Micro-Perf 60/40 Delivered Crisp Window Graphics
The booth exterior featured UltraVision® Micro-Perf 60/40, which provided vibrant, high-resolution graphics while maintaining interior visibility. It was an ideal way to brand the booth exterior without closing off the entry, and it helped create anticipation before attendees stepped inside.
Interactive Gaming With Signetics® Magnetic Receptive
Signetics® Magnetic Receptive turned into a life-size, interactive Tetris-style game where attendees could move and stack brightly printed magnetic receptive pieces, experiencing the smooth, reliable performance of Signetics for hands-on engagement.
This installation showed how magnetic receptive systems can transform branded environments into interactive moments. The game demonstrated how easy it is to update, rearrange, and refresh graphics in retail, education, museums, and experiential spaces without tools or adhesives.
