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Front-Lit Media vs. Back-Lit Media Banner Materials

Frontlit vs. Backlit Banner Materials

Frontlit vs. Backlit Banner Materials 1280 720 Ultraflex Marketing Team

Which Banner Material To Choose for Your Company: Frontlit or Backlit Media?

Banner advertisements are an important advertising tool for businesses to help generate awareness about the company and drive potential customers to a website or store.

There is a wide range of banner media for businesses to choose from, and at Ultraflex, we offer high-quality banner material for your company’s needs. Let’s explore specifically frontlit and backlit banner materials and how they can improve your business’s advertising efforts.

Frontlit Banner Materials

Frontlit banners can provide a clear, vivid print and offer superior brightness due to being illuminated from the image side. Since these materials reflect light from the front, indoor and outdoor applications are optimized for brightness and readability. When used for large-format applications, front-lit banner materials can help make your image as eye-catching as possible.

Billboard Plus Eclipse® FL

We offer one of the most popular front-lit materials on the market: Billboard Plus Eclipse® FL. This 8.5 oz, black-backed substrate is specifically designed for high-speed, one-pass printing and works fantastically for billboard and building-wrap applications.

EcoVantage® Supreme

Our EcoVantage® Supreme is an excellent choice for a sustainable frontlit banner option made from 100% PVC-free, phthalate-free polyester. EcoVantage Supreme is waterproof and features high opacity to help reduce transparency and shadowing. Thanks to its weldability and stitched seam, EcoVantage® Supreme can be used for many different applications, including banners, billboards, and POS displays, making it a popular choice for businesses.

Backlit Banner Materials

Backlit banners are a popular choice for companies looking for a material that offers excellent color vibrancy and definition. The material is illuminated from the backside and boosts the visibility of print quality in indoor environments such as tradeshows or storefront displays. Backlit banners can also be used in outdoor environments, such as arena displays or bus-stop applications, but we recommend avoiding direct sunlight placement to deliver optimal readability. When used properly, back-lit banner materials are an excellent attention-grabbing option to display your business’ message in any environment.

SuperSmooth™ PET BL

SuperSmooth™ PET BL is a 13.5 oz, scrim-less, backlit banner material. With SuperSmooth™ PET BL’s ultra-smooth, flat surface, the printed image quality is undisturbed and provides stability against different types of back-lit lighting. SuperSmooth™ PET BL features a non-curl formula, perfect for installation in many framing systems, such as light boxes, display systems, and more.

VorTex™ Backlit Optimum D270

Another great backlit banner option is VorTex™ Backlit Optimum D270, a 100% polyester woven fabric featuring a satin-finish surface and light diffusion layer that ensures uniform illumination without pinholes. This material is designed to hold high ink saturation, produce vibrant color, and is compatible with Dye-Sub Transfer, Dye-Sub Direct, UV, and Latex inks.

Choose Ultraflex for All Your Banner Material Needs

At Ultraflex, our goal is to help your business maximize the effectiveness of your brand’s message or communication efforts. By offering a wide range of high-quality signage, including frontlit and backlit media, we are sure to provide a solution for your company’s unique needs. Our team can assist you today and is reachable at (973) 627-8608. Visit our website to learn more about our wide selection of banner materials or to request a sample.

Ryan Buy as Western Territory Sales Manager

Ryan Buy as Western Territory Sales Manager 600 350 Ultraflex Marketing Team

Riverview, FL– Ultraflex Systems is pleased to announce Ryan Buy as Western Territory Sales Manager, effective September 18, 2023. With over 20 years of experience in sales and visual communications, Buy brings a wealth of knowledge and expertise to our organization. Buy will lead our sales efforts in the Western Territory, oversee key accounts, foster strong client partnerships, and implement innovative sales strategies to drive revenue growth. 

“We are thrilled to welcome Ryan to our team,” said Andrew Cwalinski, Director of Sales & National Accounts, “His deep understanding of direct sales and sales channels will be instrumental in driving our business forward. Ryan’s extensive experience in visual communications further enhances his ability to understand customer needs and provide tailored solutions.”

Ultraflex's Tradeshow Booth Graphics

Elevate Your Tradeshow Booth Graphics with Ultraflex

Elevate Your Tradeshow Booth Graphics with Ultraflex 1000 1138 Ultraflex Marketing Team

Tradeshow season is right around the corner, and for many of us in the printing industry, our exhibitor’s booth is the first thing the customer sees and can make you stand out from the competition. After all, we’re in the graphics business; print and display in your booth should be the WOW factor! 

If your booth lacks creativity, color, or a variety of prints, graphics, or demos, you risk the customer forgetting your brand or passing right by. Fortunately, Ultraflex has a wide array of product selections that can help make your booth more memorable with our digital printable textiles and substrates. These materials will elevate your exhibit booth to any scenario or style you’re looking for, whether it’s professional, creative, or fun. It’s essential to have an outstanding tradeshow booth for the following reasons:

1) Start Standing Out

Whether it’s a small convention of 50 or a tradeshow or exhibition of hundreds, each vendor is there for the same reasons, including standing out and attracting potential customers. If you don’t plan properly or use suitable materials, you risk fading into the sea of vendors. A unique tradeshow booth can elevate you from the typical standard that most vendors present and can draw attraction. When you have a booth that’s different from the rest, attendees will want to learn more about your company; plus, an outstanding booth can help signify that you’re a leader in the industry.

2) Convey Professionalism

A tradeshow booth should reflect your brand and be clean, polished, and professional. It should also be an extension of your website and other marketing materials. Your booth is a prime opportunity to show off what you’re selling, so make sure it’s up to par with the high-quality products or services that you offer. First impressions matter; if your tradeshow booth doesn’t look on brand or well put together, it will leave a lasting negative impression of your company.

 3) Connect with Potential Customers and Increase Sales

With well-designed tradeshow booth graphics, potential customers are more likely to enter your booth, increasing your sales team’s odds of hitting their touch points. When a potential customer feels the booth has a well-organized design, they’re more likely to engage and interact with each product due to increased visibility. This increases the number of products the customer considers purchasing, the leads generated, and ultimately the potential of a closed deal.

4) Convey Your Brand Messaging

Your booth should be a unique one-stop shop for everything an attendee needs to know about your company and its brand messaging. Connect your message with your booth design and concept and consider creative ways to show off your products alongside your marketing materials, such as brochures and literature. By displaying your brand messaging alongside your products, the attendee is more likely to remember who you are and what you do.

Ultraflex Digital Printable Media Solutions

Customize the walls of your booth with Fabritac, a removable, adhesive fabric that may be repositioned countless times without leaving any residue. You can also incorporate a comfortable seating area with your company logo printed on a sofa using our DecorFlex Leather media. This soft leather fabric is easy to print and digitally upholster to furniture. With Ultraflex, you can find various tradeshow booth graphics solutions, including wallcoverings, backdrops, fabrics for SEG frames, gallery-wrap material, backlit material, and much more.


Our highly experienced sales team will assist you in determining which media is right for you. Take your business to the next level by connecting with us to find the right solution for your tradeshow needs. Connect with us today!

Diane Meyer Retiring

Diane Meyer Retiring 524 616 Ultraflex Marketing Team

After many years of dedicated service with our company, it is with great sadness that we announce the retirement of our esteemed Western Territory Sales Manager. Diane has made an immeasurable impact on our organization and played a crucial role in our business growth in the Western region. We want to express our heartfelt gratitude to Diane for her countless contributions, dedication, and professionalism throughout her tenure.
Diane has been an invaluable asset to our organization, and her contributions have had a lasting impact on the company’s success. Her hard work, passion, and expertise have not only contributed to the growth of our business but have also shaped the trajectory of our Western region.
We want to extend our warmest wishes to Diane on this incredible milestone in her life. She has undoubtedly earned the right to enjoy a well-deserved retirement, and we look forward to celebrating her many achievements together.
Over the past month, Ryan Buy and Diane have worked together to ensure a smooth transition of the Western Territory. We are confident that Ryan will continue building on Diane’s legacy, and our team is available to assist with any inquiries or concerns.
Thank you once again, Diane, for your unwavering dedication and hard work. You will be greatly missed, but your legacy will remain with us forever.

Customized Selfie Booth

Customized Selfie Booths, AquaFlex®, and more from Ultraflex

Customized Selfie Booths, AquaFlex®, and more from Ultraflex 669 377 Ultraflex Marketing Team

Perks of Getting a Customized Selfie Booth, AquaFlex®, and More this Summer

Summer is around the corner, and with that comes more pool parties and company events. What better way to elevate your business than with customized products from Ultraflex? We offer a wide variety of digitally printable textiles, flexible materials, and specialty media that can benefit your home or business. From elevating front-facing media in customized selfie booths to adding waterproof graphics to pool floors, Ultraflex has a solution for you.

Enhance your underwater area with an exciting and quality-made product like AquaFlex®. Made from recyclable pool liners, AquaFlex® is a customizable waterproof graphic that is easy to position with a pool brush or by hand on the bottom of a pool floor. Our production of specialty media doesn’t stop there. Another effective way our media is utilized is through customized selfie booths and step-and-repeats. Our flexible and specialty materials provide the perfect backdrop to showcase a company or brand’s message and turn your event into a hit. If you’re interested in gaining traffic and attention through underwater signage, media for your photobooths, or additional Ultraflex materials, don’t hesitate to reach out and request a sample.

Improve and Customize Your Selfie Booth

Customized selfie booths are quite the craze right now! Thousands of selfie booths are rented out by independent operators and large entertainment companies on a daily basis. To make your booth stand out at events, consider adding your brand logo and artwork to the outside of the booth. By doing so, you can make your booth individualized and showcase your product.

Custom vinyl backdrops, canvas wrap frames, and wallcoverings are a great solution to make a booth really pop at events. Custom images can be produced on our high-quality, professional-grade material and will bring life and color to any venue.

At Ultraflex, our team has years of experience servicing businesses that require elevating their event wallcoverings, backdrops, and more. We understand the importance of high-quality media needing to stand out against other elements in the venue, such as the lighting and space.

The Advantages of Using AquaFlex®

Want to add a customizable, welcoming graphic to your pool or aqua-pond this summer? Then you are in luck! AquaFlex® provides unique branding and advertising opportunities for aquascape ponds, swimming pools, water parks, and more. This printable substrate designed for water is comprised of high-quality recycled industrial pool liner, making it a sustainable and durable solution

Places that Can Benefit from AquaFlex®

AquaFlex® is easy to position with a pool brush or by hand on the bottom of a pool floor and does not require you to drain your pool or water source. It is made with water-protected inks and there is no need for tape or frustrating adhesives. The most outstanding part about AquaFlex® is—by far—its aesthetic benefits, making it the summer season’s most popular seller.

The following areas may appreciate a splash of color this summer from Ultraflex:

  • Water parks
  • High school/University team swimming pools
  • Recreational community pools (YMCA, etc.)
  • Mall fountains
  • Aquariums
  • Aquatic ponds
  • Spas
  • And more!

Start Working with Ultraflex

Ultraflex is committed to providing custom solutions to whatever your specialty media needs are. Our materials are reliable and consistent, and our team members are too. We are fiercely committed to helping customers solve problems and deliver media that successfully sells products, tells stories, and delivers meaningful messages to audiences everywhere. Contact your local sales representative today or request a sample on our website.

NEW Product Alert! VorTex™ Stretch Eclipse® D250

NEW Product Alert! VorTex™ Stretch Eclipse® D250 1600 900 Ultraflex Marketing Team

VorTex™ Stretch Eclipse® D250 is a 7.37 oz polyester blockout material with a black back. VorTex Stretch Eclipse D250 is printable via direct dye-sublimation and UV and available in 126″ and 196″ widths. The vibrant print quality of VorTex™ Stretch Eclipse® D250 ensures that your blockout material will stand out and be noticed, while the 100% polyester composition provides a soft front side and slight stretch for easy installation.

Order a sample here!

SGP Patron Gold Logo

Ultraflex Joins SGP Partnership

Ultraflex Joins SGP Partnership 564 339 Ultraflex Marketing

Riverview, FL: Ultraflex Systems Inc. proudly announced its joining of the Sustainable Green Printing Partnership (SGP) Community as a gold SGP Patron. SGP is the leading authority in sustainable printing certifications.

Ultraflex’s action to become involved in SGP helps to ensure the long-term endurance of sustainable product offerings. “We believe sustainability is integral to our industry, present, and future,” said Kylie Schleicher, Director of Product Development. “As a leader in the industry, we are responsible for taking the required measures to contribute to the sustainable development of digital print materials. Our company’s research and development are the foundation for superior products and performance. We are excited to grow within the community and market new solutions that limit the use of natural resources, reduce waste, and promote the reuse of materials.”

“Ultraflex brings its strong commitment to health and safety standards to SGP, a key part of the sustainability mix of people, planet and profit,” said Marcia Y. Kinter, SGP co-founder, executive officer, and representative of PRINTING United Alliance. “The innovations Ultraflex brings to outdoor advertising with its EcoVantage Supreme, non-PVC media for outdoor applications, where PVC is not permitted, is one of the areas where the company demonstrates its commitment to a more sustainable future. Working with Ultraflex will help SGP certified printers and suppliers to drive sustainability throughout the supply chain.”

About Ultraflex: Ultraflex is your preferred partner for high-performing digitally printable textiles and flexible to rigid substrates. Our comprehensive inventory helps businesses create show-stopping soft signage, building wraps, banners, floor & wall coverings, tradeshow graphics, digital fine art reproductions & more. Our materials are reliable and consistent. Our mission is to help our customers solve problems and provide them with media that successfully sell products, tells stories, and delivers meaningful messages. To request a sample, please click here.

About SGP: The Sustainable Green Printing Partnership (SGP) is the only certification organization promoting sustainability in all printing processes throughout the United States and Canada. SGP promotes a sustainable print supply chain through best practices, innovation, information sharing, and validation. The SGP program encompasses the three pillars of sustainability – people, planet, and profit. www.sgppartnership.org

We’re Exhibiting! ISA International Sign Expo 2023

We’re Exhibiting! ISA International Sign Expo 2023 864 324 Ultraflex Marketing Team

We’re exhibiting at ISA International Sign Expo 2023 on April 12-14 in Las Vegas!
Stop by our booth to learn more about how our wide-format applications and solutions can help you create unique and visually stunning graphics and displays. We’ll be showcasing the latest fabrics, textiles, banners, flooring, and more
Register for your FREE expo pass here.

See you there!

Julie Cerino New Midwest & Great Lakes Territory Manager

Julie Cerino New Midwest & Great Lakes Territory Manager 600 350 Ultraflex Marketing Team

Riverview, FL– Ultraflex Systems is pleased to announce Julie Cerino as our new Midwestern & Great Lakes Territory Sales Manager. Julie brings over twenty years of Wide-Format industry experience, specializing in sales and account management in the Digital Printing, Graphics, and Display markets.

Julie’s boundless energy, extensive industry knowledge, and innate passion for finding customer solutions will prove instrumental to Ultraflex’s continued success in the Midwest market and, overall, to the company. Welcome Julie!

Happy Holidays from Ultraflex

Happy Holidays from Ultraflex

Happy Holidays from Ultraflex 1080 1080 Ultraflex Marketing Team

Our holiday greetings extend to all of those who supported us during the year. There is no better time than now to express our gratitude and sincere appreciation. From all of us at Ultraflex Systems, thank you so much. Happy Holidays and may you have a healthy and prosperous New Year’s!

Please note our holiday hours:
Friday, December 24 – Closed
Thursday, December 30 – Closed
Friday, December 31 – Closed

Our normal business hours will resume on January 3, 2022.